How to present a helicopter landing system for yachts | From 3D rendering to an international magazine

The requirement

Helidecks had developed an innovative system designed for helicopter landing pads installed on mega yachts.

As this was a technical product aimed at a highly exclusive market, it was necessary to explain how it worked using images capable of immediately conveying quality, safety and elegance.

No photographs existed at the time, and they would not have been sufficient to depict all operational scenarios.

The solution

We created a project entirely in 3D.

The following were reconstructed:

• yacht

• helicopter

• helicopter deck

• night-time lighting

• sea

• atmosphere

The project included photorealistic renderings and staged images, used both for marketing purposes and for publication in specialist magazines.

Where it can be used

• catalogues

• brochures

• trade magazines

• boat shows

• website

• advertising campaigns

• sales presentations

• social media

• communications with shipyards

The benefits

• Showcase a product even before it is installed.

• Demonstrate scenarios that are impossible to capture in photographs.

• Highlight the system’s design.

• Convey reliability and safety.

• Create images that can be used for many years to come.

Behind the solution

To produce convincing images, it was necessary to simulate various scenarios:

• daylight

• night-time lighting

• reflections on the sea

• lights on the platform

• helicopter headlights

• nautical materials

• weather conditions

Every detail was carefully considered to produce realistic images for international communication.

The photographs taken were published in an international magazine specialising in the nautical sector.

Services used

• 3D modelling

• Photorealistic rendering

• Product visualisation

• Realistic settings

• Lighting simulation

• Technical communication

• Images for print

Do you have a similar requirement?

If you need to launch a new product for the marine, industrial or technology sectors, we can help you turn a technical design into images that convey its value even before it has been produced.